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Grocerywins.com 'Kroger Gift Card Reward' page funnels visitors into affiliate lead-generation offers

MalwareTips says Grocerywins.com's "Kroger Gift Card Reward" page funnels visitors into affiliate lead-generation offers; the retailer does not run the offer.

First reported
Reports
1

Source: malwaretips.com · published

Illustration: Phishing, texts and email scams

What happened

MalwareTips reports Grocerywins.com is a gift card scam: the page is titled "Kroger Gift Card Reward" and shows a big gift card headline with a claim button, but the named retailer does not run or approve the offer. Kroger is the brand being used as bait, not a party to the offer. MalwareTips found the claim button opens a tracking link on trksy.org, an affiliate network domain, rather than the store's website. This is MalwareTips' assessment; we have not tested the page ourselves.

How the scam works

The offer follows a standard reward-funnel script. A text, email or social-media ad says you have been "selected" for a large gift card from a famous store. The landing page shows numbered steps, a bright claim button, and often countdown timers or "only a few cards left" banners that cannot be checked. The button goes through a tracking link that records the operator's affiliate ID and the offer clicked, which means the visitor is sold on as a lead from the first click. MalwareTips says the next steps ask for an email address, then name, phone number, home address and date of birth, sometimes with an income or shopping survey. Pre-ticked boxes can pass the details to dozens of "marketing partners".

Unlocking the card supposedly requires completing sponsored deals, such as free trials, streaming plans, insurance quotes, credit applications or mobile games played to a set level. Many need a payment card, and an uncancelled trial can turn into a full-price subscription, while a credit application can leave a hard inquiry. A few deals in, MalwareTips says, the excuses start: a deal "didn't track" or the claim is "pending review". The operator is paid for each sign-up, and the card never arrives.

Source

MalwareTips, "Grocerywins.com EXPOSED - Free Gift Card or Data Trap?", 29 October 2026.

Red flags

  • A gift card from a named retailer that requires you to complete "deals" before you can claim it.
  • A claim button that goes to an affiliate tracking domain (trksy.org), not the store's site.
  • Countdown timers and "only a few cards left" banners.
  • A request for your email, phone, address and birth date for a "reward".
  • No named company that answers for delivering the prize.

If you were targeted

  1. 1Do not enter personal details on Grocerywins.com or start any of its sponsored deals.
  2. 2If you signed up for a trial, cancel it before it ends and check your card statements.
  3. 3Use unique contact details and untick pre-selected marketing partner boxes if you ever use a reward page.
  4. 4Check for real promotions on the retailer's own website or app.
  5. 5Report the page to the retailer and to the FTC or your national consumer agency.
ReportFraud.ftc.gov FBI IC3 More resources

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